Past Events
OCt 2019
XD Throwdown #2
Our second event featured 404: Team Name Not Found and Empathizer Bunnies facing off. The teams threw down to help the non-profit, The Covering House who provides therapeutic recovery services to survivors of child sex trafficking. Please consider donating or volunteering.
The venue used for the competition was the ever lovely, Brennan’s Work & Leisure.
The Covering House Problem Spaces
How might we get the general public past being uncomfortable with the topic of sex trafficking?
In what ways might we gain more male advocates?
In what ways might we show donors the value of giving while not jeopardizing the anonymity of those served by The Covering House?
Winning Team
The Empathizer Bunnies took home the gold with their idea to focus on a test and learn messaging strategy for awareness and advocacy building. Ultimately, the idea led to a new content strategy spearheaded by a website relaunch.
Post Competition Collaboration
The Covering House and the Empathizer Bunnies met several times to iterate on ideas for a messaging strategy. After several brainstorming workshops, the group decide to focus time and resources on relaunching The Covering House’s website with crisp messaging, clear calls to action and an easy to update content management system.
June 2019
XD Throwdown #1
The inaugural event featured teams Culture & Spirit and So Gouda, It’s Gouda going head to head in the pit. The non-profit the teams competed with each other to help was REFAB STL. REFAB works in collaboration with local nonprofit organizations, community groups and government to promote the collective and creative re-use of our built environment. Please consider donating.
The venue used for the competition was the always perfect, Brennan’s Work & Leisure.
REFAB Problem Spaces
How might REFAB increase donations? (Small, large and corporate donations)
How might we raise Awareness about rehab & educate the public
on their mission?In what ways might REFAB’s deconstruction process become the the standard for building removal? (Partnerships with contractors, architects and cities)
Winning Team
So Gouda, It’s Gouda was awarded the winning team by REFAB with their idea for an improved inventory management system to capture “stories” about objects or materials that are salvaged. Look for their championship banner proudly hanging in the main hall of Work & Leisure.
(Culture & Spirit Gets an honorable mention for winning on the judging panel’s scorecards)
Post Competition Collaboration
After the night’s event So Gouda, It’s Gouda fulfilled their promise to partner with REFAB to help bring their idea to life. The approach was co-creation with the REFAB team to develop:
Personas
Story maps
Workflows
Lean designs
A plan for usability testing
Armed with a rock solid experience design plan and a little seed funding provided by XD Throwdown, REFAB has been working on securing a grant to build the next level app rooted in thoughtful design thinking.
Missed Out?
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